Your online reputation is one the best personal assets. Whether you are prominent, startup or consulting other companies, you need a good reputation. Having good online reputation doesn’t come involuntarily. Once you have built your reputation, you have to take good care of it. It is not easy. The web world is full of smart, critical people and few hostile people. They are not interested in protecting your reputation. That is your job and it requires attention.
- Automatic Alert: Google Alerts
The best types of monitoring systems are those that happen automatically. It automatically sends emails based on a particular query that you create.
- Automatic Alert: Comments on Your Posts
Writing blog articles is one of the strongest areas ofonline reputation management. Whenever you write an article, you have to be responsible to keep up with that article and always engaged in the discussion.To do so efficiently, reply to the first comment and subscribe to all incoming comments so you don’t miss anything. Most commenting platforms have good system for subscribing to comment threads through email.
It is crucial that you keep track the discussion on your guest post and blog articles. This is where some of the most significant contact on your reputation is built. People read the articles and content you created and published online. They can agree, disapprove, raise questions, create opinions, and talk about you. Every time you publish a guest post, make sure you subscribe to the comment thread so you can be notified whenever a new comment is posted.
- Daily Check: Facebook
Do a daily check on Facebook, too. You should organize your notifications so that you’re alerted to any interaction with your brand and business. Refer to set up Facebook alerts to be sent to your email. You can quickly comment in areas that you need to, respond to any important messages, and ignore things that are not good.
- Daily Check: Twitter
Do your daily check-in on Twitter. If you’ve been followed, retweeted, mentionedor otherwise keep in touch with, you need to see what your notifications have to tell you.The more active you are on Twitter, the more people following you, the busier things will get. Like Facebook, you can configure your Twitter settings to email you all your updates.
- Daily Check: Google+
Check Google+ on a daily basis. Whenever you log into Google, you will know if you have notifications from the bell alert in the upper right corner of Gmail, Calendar, Search, etc.
You don’t necessarily have to click on every notification update. You can click on the bar graph icon to mark all notifsas read. This feature is useful if you get many of notifications. If you’re active on Google+, you’ll know accurately when someone comments a post you’ve shared, re-shares your post and other points of engagement.
There a number of services that will provide help to help you “check your reputation online” or take actions of your online presence. Some of these services are helpful. Some are needlessly difficult.The basic process is simple. You need to keep up with the areas where you are present.Remember, checking your reputation online is only about information. Information needs action. You check your reputation online so you can manage and improve it more efficiently.