How to Boost your Google Ranking and Online Reputation
Are you happy with the result you when you search your name or your business?Lots of web marketers are wondering what they going to with their search engine results. And, this is because they had negative reviews and smear in online reputation.
There are various ways you can do to boost your name online and improve your Google search results so that the bad press release are not the first thing people see when they browse the web.
It is easier to suppress bad search engine results if you already control the first page of Google search engine results for you and your business. This process of search engine optimization is called “reputation management.”
The following are the steps on how to boost Google Ranking and Online Reputation:
- Be sure your business’ name is in the domain name.
If you’re a professional, for example a lawyer, you need to own a domain for both your law firm and name. You should name your website as www.YourBusinessName.com. Your business should be mentioned on the homepage in words, title tags and in the Meta description.
- Add you or your business name on the “About Us” page.
Adding your business name on the About Us pagegives you the opportunity to openly state what your business does so the search engine can link it with keywordsthat people are actually searching for. Create a 500-word description of yourself and your web business. You’ll need this for other listings, so you need to make, and put it in your website.
- Add the business’ name again on the “Contact Us” page.
For sure, you are surprised that one of the ways to boost your Google ranking and online reputation is adding you business name on the “Contact Us” page. We are in the modern age and more people are using their smartphones to search number of business before making a call, your web business should appear in seconds and your phone number should beclear. It is important that you must add your business name, address and contact number in the “Contact Us” page as it will help search engines properly match your website with business directory listings.
- Update the backend.
Your website should have a “sitemap” plugin in place so that the search engines find every page. If your website is built in WordPress, use Google XML Sitemaps. If not, have your web developer createa “site map” page manually.
- Create Facebook Page for the business.
Your business page should have a good Facebook Page, if for no other reason than you have 10 slots to fill on Page One of Google, and each one should be one you can manage. If you haven’t created a Facebook Page yet, get it done now! Make sure to change the username of the page to your business name for which you are trying to. You might need 25 people as your fans before you set up. Don’t forget and return to http://facebook.com/username once you do. This is a crucial step because until Facebook username is changed, Google can’t link your business with its page.